There is booming interest in children’s apps from developers and parents alike, but how many companies in that space are making money? US firm Night & Day Studios has announced a milestone: $1m of revenues in its first 12 months.
The company revealed the news in a blog post, having set a target of $1m in 18 months when it took part in the Portland Ten business incubator scheme last year.
“We hit the one million mark in under 12 months, and we couldn’t be more thrilled,” writes the company, whose apps include Caillou Stickers, My A-Z, Counting With The Very Friendly Caterpillar and Peekaboo Barn.
Night & Day focuses on iOS as a platform, and has a team of more than 25 people working on its apps, so it remains to be seen how profitable the business is. Even so, that first $1m deserves a hearty cheer from other kid-app developers wondering whether there’s a market for their products.