Between 6am and 7am, The Guardian has more people accessing its digital products from mobile phones and tablets than from desktop computers, according to the company’s group product manager Anthony Sullivan.
He was talking at the group’s own Mobile Business Summit 2012 conference in London, and showed a chart of mobile/tablet visitors to illustrate his point.
“If you look between 6am and 7am in the morning, we’re now getting more visits coming from mobile devices,” he said. “On Saturdays at 3pm when the Premier League is in full flight, we also have more mobile devices than desktop.”
Overall, mobile phones and tablets account for just under 35% of all visits to The Guardian’s core digital products – its website, mobile website and native apps. 65% of the mobile activity happens over Wi-Fi networks rather than cellular networks, too.