Men’s Fitness has launched a new iPad app edition, which it claims offers the best in fitness journalism alongside interactive features and exclusive content.
The app includes a MyPages tool, which lets users bookmark their favourite stories to create a digital scrapbook, “quick, intuitive navigation”, fast download time and the ability to share stories with friends.
The app itself is free and includes limited Men’s Fitness content; users can also download individual issues for £2.99 or subscribe via iTunes.
The app edition also includes interactive adverts from the likes of Remington, which were created by publisher Dennis’s in-house team to take full advantage of the iPad’s functionality.
Men’s Fitness publisher Russell Blackman said, “The appetite for Men’s Fitness content has never been stronger and it’s increasingly clear that our readers’ needs are evolving in the way they want to consume our content. Our exciting new interactive edition is a true reflection of this and allows us to continue to deliver on our 360 degree brand approach in delivering content when, how and most importantly, where readers want it.”