shazam-logoMobile app Shazam has long been one of the biggest drivers of music download sales. Now the company has provided latest stats quantifying its impact.

Head of music content Will Mills tells Billboard that “at this point, 10 million songs are tagged per day and about 10% of them are purchased, which means we’re doing a million in sales per day”.

That ties into the already-public claim that Shazam generates more than $300m of sales a year for the music industry.

“There’s been a lot of talk about the growth in streaming royalties, but a la carte downloads are still growing something like 10% year-over-year, from a base that’s like 10 times as big,” says Mills.

That said, Shazam isn’t ignoring the streaming services, even if its app integrations with them tend to be “region or time-limited” according to Mills.

“We’ve worked with Spotify before and probably will again. Eventually I think we’ll have ubiquity across the services so that it will automatically know who you are, where you are, and what service you want to be linked through to.”