November 13th, 2012

google
Google has proclaimed the 2012 presidential election to be “the first four screen election”, in a piece of research that neatly illustrates the differing uses of mobile, search, TV and tablets over...

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November 7th, 2012

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Mobile advertising and data platform Millennial Media reported an 88% year-on-year growth in revenue to $47.4m in its third quarter results, with its ads now reaching more than 380m monthly unique users...

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November 1st, 2012

facebook_logo
Facebook now allows advertisers to choose which operating system their mobile ads appear on. TechCrunch reports that Facebook made the change two weeks ago when it opened up its mobile app install adverts...

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October 3rd, 2012

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Cloud-based ad platform Flite has created a new service, Touch Ad Studio, that will allow publishers to expand advertising campaigns from the web to smartphones and tablets. Touch Ad is intended to address...

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September 21st, 2012

MoPub
Mobile ad platform MoPub has raised $12m in its Series B funding round, with the money being used to improve its product, add staff and invest in new projects and initiatives. These projects, MoPub says...

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August 2nd, 2012

Emarketer
The latest company making its predictions for the mobile market is eMarketer, with some forecasts for mobile advertising. It thinks the global mobile ads market will be worth $6.4bn in 2012, rising to...

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June 29th, 2012

Pandora
Mobile accounts for 70% of listening on US personal radio service Pandora, but is the company profiting from that? VP of mobile advertising Brian Colbert says that Pandora made $100m from mobile ads in...

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June 19th, 2012

FACEBOOK
Is Facebook working on mobile advertisements targeted by the location of its users? Of course it is. The question is when it will be ready to talk about them. Hopes were raised by a Bloomberg piece based...

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